Impari Moda (Germany)

CEO: Jana Heinem

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Impari Moda (Germany) | Biography

Our label "Impari" means Unequal. We are a sustainable Fashion brand in Berlin and our store opened in April 2019.

All of the designs are created by Jana Heinemann. She is influenced by the Berlin Afro scenes, the city in general and various Residency abroad. IMPARI mixes African and European prints. We want to combine African colours, prints and traditions with the cuts and flexibility of European fashion. Every piece has his own mix. The fashion of Impari is comfortable, colorful and uneven. The “Wealth” collection is intended to describe the diversity in our society. Unequal also means diversity and abundance.

In our society there is often a very divisive picture of the different cultures, and unfortunately we still live in the cultural structures of the past. With this collection Impari wants to show that we can benefit and learn from each other and grow together. Our future is the blending and merging of diverse cultures.

The different cultures are the greatest wealth in our society because we can all only exist with one another and not against each other. Through diversity, let us become richer in acceptance, be more aware of the different cultures in our society and share more with one another. IMPARI is creating a style – instead of being and wearing what others expect you to wear, wear what you feel most comfortable and can identify with.

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Impari Moda (Germany) Shop